Website Dentsu Aegis Network
We are experts in media, digital, performance and mobile, we are social pioneers, researchers and data managers. We think creatively, strategically, visionary and sometimes laterally.
Media Planner
The purpose of this role is to partner with a senior strategist and the communications planning lead to deliver an understanding of the cultural narrative, ensures deliverables are grounded in a strategic set-up and partners with media activation teams on go-to market ideas.
Job Title:
Media Planner
Job Description:
Key responsibilities:
- Collaborates with the internal team to deliver day-to-day strategic work for the client(s), stewarding strategies through to execution in collaboration with the internal team
- Delivers a point of view around a client’s business/category, culture, and consumer by compiling, analyzing, and interpreting information from various research sources (proprietary, syndicated, client provided), and apply to day to day briefs
- Repurposes agency thought leadership for clients. Contributes to agency or client thought leadership
- Briefs internal working teams and external media publishers/partners for ideation, lead and steer brainstorms
- Keeps a pulse on leading and emerging media channels/partners (with a skew towards digital) and how to apply them to media/consumer brief responses
- Mentors junior strategists
- Develops strong audience empathy through understanding quantitative and qualitative data inputs
Location:
Dubai
Brand:
Carat
Time Type:
Full time
Contract Type:
Permanent
To apply for this job please visit dentsuaegis.wd3.myworkdayjobs.com.